WatchPol — Policy monitoring. Business protection.

WatchPol for online merchants

Always-on monitoring · Human approval

Policy monitoring.Business protection.

WatchPol continuously monitors relevant regulators, laws, and standards, then compares them with the copy on your storefront. When it spots a possible issue, it explains what changed in plain English and drafts a correction for you to review.

You stay in control. Nothing changes without your approval. WatchPol flags potential issues for review; it does not guarantee legal compliance or replace professional advice. No credit card is required for the free scan.

Sample digest · illustrative example
WatchPol · Weekly digest
Issue 014 · Mon 09:00

This week · 3 changes queued

2 regulatory updates, 1 storefront finding

FTC-GG
Marketing · PDP copy

“100% carbon-neutral shipping” — the operative 16 CFR Part 260 asks marketers to qualify and substantiate general environmental-benefit claims.

Found on 4 product pages. Proposed: swap claim to “offset on every order via verified registry” + add a one-line verification.

CCPA-12
Privacy · Footer

“Do Not Sell or Share” link must be placed alongside the privacy notice, not nested below it.

Currently in footer column two. Proposed: move to row one, equal weight.

The WatchPol loop

From a regulator moment to a shipped fix — five quiet steps.

WatchPol runs the same loop every week. Each step leaves a written summary so you and your accountant or attorney can refer back to it later.

MonitorDetectExplainPrepareProtect

Human approval is the gate: the merchant reviews and approves the change. Nothing goes live without approval.

  1. Step 01

    Monitor

    Watch regulators, laws, and standards for relevant changes.

  2. Step 02

    Detect

    Identify storefront content that may create compliance risk.

  3. Step 03

    Explain

    Tell the merchant what changed, why it matters, and where.

  4. Step 04

    Prepare

    Draft the recommended correction for review.

  5. Step 05

    Protect

    Merchant reviews and approves the change; nothing goes live without approval.

What we watch

The rules and standards that touch your storefront.

WatchPol monitors official sources across four tracks: GDPR, CCPA/CPRA, multi-state sales-tax nexus, FTC environmental and advertising guidance, and ADA/WCAG. Each rule carries a stable code so you and your accountant or attorney can refer to the same item — no guessing which regulation is in play.

Coverage is a monitoring and review aid, not a certification or guarantee of legal compliance.

Coverage overview

Watchlist

Privacy

Privacy areas
GDPR
CCPA/CPRA

Consent, notices, and GPC signals

Watchlist

Sales tax

Sales tax areas
Multi-state nexus
EU VAT

Thresholds, checkout, and cross-border disclosures

Watchlist

Marketing guidance

Marketing guidance areas
FTC environmental
FTC advertising

Environmental, shipping, and product claims

Watchlist

Accessibility

Accessibility areas
ADA
WCAG 2.2 AA

Contrast, keyboard, forms, and alt text

  • GDPR-A01

    GDPR consent banner copy

    Cookie banner wording, reject-all button parity, and granular consent.

  • CCPA-12

    CCPA / CPRA "Do Not Sell" link

    Required placement, honor signals (GPC), and 15-day response SLA.

  • TX-NEXUS

    Economic nexus thresholds

    Tracks TX, CA, NY, FL — sales tax language on PDP + checkout.

  • STRIPE-VAT

    EU VAT IOSS thresholds

    Imports under €150 — disclosure language for marketplace checkout.

  • FTC-GG

    FTC Green Guides (16 CFR Part 260)

    Carbon-neutral & "eco-friendly" claims; general environmental-benefit claims, qualified and substantiated.

  • FTC-TRUTH

    Truth-in-advertising claims

    Before/after, free-shipping, "doctor-recommended" phrasing.

  • ADA-WCAG22

    Storefront WCAG 2.2 AA

    Color contrast, keyboard nav, form labels, alt text patterns.

  • ADA-WCAG22-2

    Paste-and-check snippet auditor

    Drop a storefront HTML block; get a WCAG 2.1 AA severity report — review-only.

  • ADA-CHECK

    Checkout flow accessibility

    Focus order, error messaging, screen-reader landmarks.

Try it now

Three standalone tools you can use today.

All three are review-only — nothing is pushed to your storefront and nothing is stored between visits.

Single-listing scan

Audit one listing right now.

Paste a PDP block, marketing claim, or product description. WatchPol runs it against the seeded GDPR, CCPA/CPRA, and FTC Green Guides patterns and returns severity-grouped rewrites with citations.

Privacy policy generator

Draft a privacy policy in seconds.

Tell WatchPol which jurisdictions you serve, what data you collect, and which processors you use. You get a plain-language draft with the standard sections — review it with counsel before publishing.

Accessibility auditor

Audit a storefront snippet for accessibility.

Paste a block of HTML from a product or checkout page. WatchPol runs it against the seeded WCAG 2.1 AA heuristic checklist and returns a severity-grouped report with hand-authored corrected markup per finding.

Built for

The SMB merchant who owns the legal risk without owning a legal team.

WatchPol is not for everyone. Be honest about whether it fits.

WatchPol is for
  • · Small e-commerce sellers on Shopify, BigCommerce, or WooCommerce
  • · Multi-state or cross-border merchants juggling nexus rules
  • · Operators who can't afford dedicated legal counsel but still own the legal risk
  • · Teams tired of the once-a-quarter scramble
WatchPol is not for
  • · Single-marketplace hobby sellers with one product
  • · Enterprise legal teams with a stack of outside counsel — we would slow you down
  • · Agencies bulk-managing other people's stores — we audit the storefront, not the contract
  • · Anyone looking for a tax engine or a consent manager — we are the layer above those

Inside the digest

One email. Three parts per item.

Every digest item is structured the same way: what the regulator changed (in your vocabulary), what we found on your storefront, and the proposed edit. Decisions take seconds, not hours.

SAMPLE DIGEST · ILLUSTRATIVE EXAMPLE

Sales tax · TX-NEXUS

Texas economic nexus threshold lowered to $250k

What we found
Your storefront serves TX buyers. Checkout currently shows no Texas-specific sales tax disclosure.
Proposed edit
Add a one-line disclosure near the cart subtotal: “Texas sales tax added at checkout per state law.”
Impact
Med · actionable within 7 days

Privacy · CCPA-12

"Do Not Sell or Share" link placement tightened

What we found
The link is in your footer column two. The 2026 guidance expects it alongside the privacy notice.
Proposed edit
Move the link to row one, equal weight to Privacy Policy and Terms. Two characters of HTML.
Impact
Low · 10-minute edit

Accessibility · ADA-WCAG22

Form error messages must identify the field

What we found
Checkout email error reads “Invalid input.” — fails WCAG 3.3.1.
Proposed edit
Replace with “Email: please enter a valid address.” One template, all checkout forms.
Impact
Med · measurable accessibility gain

Common questions

Things merchants ask before signing on.

WatchPol Pro

Protect your store with WatchPol Pro.

Get ongoing compliance monitoring, review-ready findings and weekly compliance guidance for $29/month. Start with the free scan, then upgrade when you're ready.